Creating Save The Date Postcards Online
by Brian Zimmerman
Ahh yes, it is Spring time once again. The birds are chirping, the bees are buzzing, and human beings are getting engaged. There is a new product in town... and e-commerce paves the way for Save The Date Postcards.
This is a new type of product that has expanded quickly within the past couple of years. More and more people send out Save The Date Postcards as soon as they have there wedding date planned. These usually precede the formal wedding invitations. This makes sense because you want your guests to mark their calendars as soon as possible.
Creating the formal invitations takes considerable time and money. Generally couples are particular about the wedding invites since it is a big purchasing decision and they may contain sentimental value for years to come. Additionally, it is a good idea to have the formal wedding invitations arrive within about 3 weeks of the wedding, to serve as second reminder.
Save the date postcards are simple, quick, and economical to create. Companies like PrintsMadeEasy.com make the process a breeze using variable data technology. Simply upload your favorite couple's photograph, and enter the names and addresses of your guests. Their software automatically prints each postcard uniquely, so that the names and addresses are specific for the person who receives them. You can even have custom messages printed on the front of the card to make the postcard more personal.
Printing the addresses on the backs of the postcards saves you time and money, since you don't have to worry about hand-writing the addresses or applying sticky address labels. Moreover, once your wedding is over you can quickly turn your save-the-date postcards into thank you cards. This is possible because you can use your address database from the save the date cards and modify a version for the thank you cards. You can even add an extra field of data with a "gift name" to make the thank you message extra personal.
About the author
Brian Zimmerman is the is the Chief Editor for Postcards.com. Postcards.com is committed to providing businesses and individuals with the best tips, secrets, and advice for postcard marketing and purchasing.
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